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Be Assertive – Make This the Year You Get What You Want


assertive, two girls who are standing confidentThere is a fine line between aggressive and assertive, says nobody. Often there is a gender broad brush stroke that pens women who are assertive as aggressive, but the truth is that to be assertive means to let people know what you want for your career and then taking the actions necessary to make it happen.

People can’t read minds. Therefore, it is left to us to make sure those around us – especially those with influence and impact – know what our career goals are so that we can achieve them. That requires the need to be assertive.

Let’s first clarify the difference between assertive and aggressive so that we make sure we are all on the same page:

Assertive people state their opinions, while still being respectful of others. Aggressive people attack or ignore others’ opinions in favor of their own. Passive people don’t state their opinions at all.

As part of our new year plans, let’s making being assertive part of the mix. Rhett Power offers 3 Reasons Why You Need to Be More Assertive: “Imagine how different life and work would be if everyone was open and honest about what they wanted.”
Here is the crux of his message:

Saying what you want, need, expect, and can do creates success and satisfaction for you.

Being able to say you are not comfortable with a certain task, time frame, order, or suggestion opens the door for dialogue and shows people that you are open to talk but not willing to sacrifice the integrity of your own work or the performance of your company for the sake of niceness.

Steps to Be Assertive

  1. Identify your end goal – what do you see yourself doing that will draw on your expertise and knowledge.
  2. Who in your network can help you achieve success?
  3. What steps are necessary to reach your goals?
  4. What projects could you work on that will help you gain experience and visibility?
  5. Assign dates for completion the different goals that will help you achieve success.
  6. Start talking about it.

Here are a couple of article you might find helpful as you strive to be more assertive at work:

How to Be More Assertive without Being a Jerk

6 Steps for Being More Assertive at Work

How to Be Assertive, Not Aggressive

JJ DiGeronimo

JJ DiGeronimo, a speaker, author and thought-leader for Women in Tech and Girls and STEM, empowers professional women and consults with senior executives on strategies to retain and attract Women in Technology to increase thought and leadership diversity within organizations.

Check out JJ’s new award winning book Accelerate Your Impact by downloading three free chapters.accelerate your impact